Monetizing Marilyn Monroe: Jasmine Chiswell Exposed?

For the past few years vintage dresser and Marilyn Monroe impersonator Jasmine Chiswell has flooded the internet with posts, TikToks, Instagram Reels, YouTube videos and interviews force-feeding the world with stories that she and her husband own a home that Marilyn Monroe once lived in. Their owning the home is the platform for her existence and presence on social media. She has stated that she and her husband Maverick, ”live in Marilyn and Joe’s honeymoon home.” Not only that, she also regularly posts about Marilyn’s spirit haunting the house, the “things she finds in Marilyn Monroe’s home,” (nearly 70 years after Marilyn moved out), and Marilyn-themed makeup and fashion videos. She’s turned Marilyn into “clickbait” for her own personal gain.

But has it all been just a pack of lies?

First, she DOES live in the home. That’s true. But a post today on Reddit appears to have verified that Jasmine Chiswell does not own the home that Marilyn rented in the early 1950s as she so often claims online and in interviews.

The registered homeowner is actually listed as an investment firm called Blackcat Investments, Inc.

There’s a twist though. The person listed as the CEO of Blackcat is Michael McNeilly, who happens to be Jasmine’s father-in-law.

That means the house is owned by her baby-daddy’s…daddy?

Vintage fashion and Marilyn Monroe online communities are quite abuzz over this revelation. Again, owning Marilyn’s home has been the foundation for her presence online, and her credibility. True, she does live in the home, but apparently, she does not own it.

Speaking to the issue of credibility, let’s talk about some of the claims she’s made, and then let’s look at Marilyn’s history.

“We live in the house Marilyn rented with Joe DiMaggio, and it was their honeymoon home.”

This is factually inaccurate.

Details: Two cancelled bank checks from Marilyn’s personal accounts, which have been auctioned, verify the dates Marilyn rented the home and also that she rented it alone. The first check is dated September 15, 1952 and was written for the amount of $450.00. A note on the check reads, “1st and last months rent on 2393 Castilian Drive, LA.”

The second check, dated January 23, 1953, was written in the amount of $237.82. The back of the check has a handwritten note reading, “This check releases Miss Monroe of all obligations on lease of 2393 Castillian Drive, L.A. It does NOT cover the telephone bill.” Marilyn Monroe rented the home for just over four months (a total of 130 days).

It’s impossible that the Castilian Drive house was Marilyn and Joe’s honeymoon home. Marilyn’s lease ended on January 23, 1953. She married Joe DiMaggio on January 14, 1954.

They lived together in two homes after they were married. First, after they were married at City Hall in San Francisco they resided in Joe’s home on Beach Street.

In fact, the residence Marilyn listed as her home address on her US Passport, dated January 29, 1954, was 2150 Beach Street, San Francisco (Joe’s house).

They then rented a home at 508 North Palm Drive in Beverly Hills. That’s the residence where the press conference was held to announce their divorce.

So…undoubtedly no, the house on Castilian Drive was most definitely not the MM and JD honeymoon house. Marilyn didn’t even live there in 1954.

And for what it’s worth, living in a location or residence that Marilyn Monroe once occupied isn’t necessarily that exclusive. It’s documented that she lived in over 50 different locations from when she was born in 1926 until she passed away in 1962. Considering this, there are quite a few people around who can also claim they live in Marilyn Monroe’s home.

“I found Marilyn Monroe’s signature on a beam in the kitchen.”

Below is a screenshot from an interview Jasmine did with Tamron Hall where she shows what she says is Marilyn Monroe’s signature on the topside of a beam in the kitchen in their home.

Details: First, that’s not Marilyn Monroe signature. Here are verified and authenticated examples of Marilyn’s autograph.

Second, I’ve noted that some people online have speculated that that Jasmine actually signed the beam herself after comparing the signature with Jasmine’s own handwriting which she’s shown in her videos. (And the idea that Marilyn Monroe climbed atop a ladder and signed the top of a beam in her kitchen is…???)

“I found Marilyn and Joe’s magazines in the home’s incinerator.”

Below is another screenshot from the Hall interview which shows magazines she says she found in an incinerator in the house. The title of this magazine is Modern Packaging. (Marilyn read magazines on commercial packaging?)

Details: In some of her other videos online Jasmine shows a portion of the Modern Packaging magazine that clarifies its month of publication, which is June of 1953. (View here.) In other online videos she says the other magazine is from 1954.  Again, since Marilyn’s lease ended in January that same year these can’t possibly be her magazines. (And how is it that two magazines survived inside an incinerator for about 70 years, and neither of them were fully burned?)

“I found Maf’s footprint in a tile in the home.”

Below is a screenshot from an interview with Chiswell with the Daily Mail showing a photo of a tile inside the house with a dog’s paw print. Chiswell claims the paw print is from Maf, a small white poodle or Maltese gifted to Marilyn by Frank Sinatra in 1960.


Details: First, tiles aren’t poured in homes. They are laid in homes. There’s no way a pet belonging to the homeowner could have left this paw print. These tiles are known as Saltillo tiles, traditionally made in Mexico, and they regularly display footprints from various animals walking across the tiles after they’ve been formed and are setting.

Second, Marilyn didn’t even have Maf until 1960…seven years after she moved out of the Castilian Drive home.

“Is This the Belt that Marilyn Monroe Wore?”
“I found Marilyn Monroe’s Shoes!!
“I bought a Pair of Marilyn Monroe’s Shoes!!”
“Is this Marilyn Monroe’s Dress??”

She regularly posts videos with very specific titles on social media. It appears as if she scours thrift shops and secondhand stores for items like those Marilyn Monroe wore and uses them as props in videos, questioning if the item actually belonged to her. In the end, she does confirm that the item in question is in fact NOT something Marilyn personally owned. But, by that time, it’s too late. Viewers have already supplemented her income, just by watching the video (clickbait).

PS: If you’d like to see some real items that were actually owned by Marilyn Monroe, including dresses and belts, click here. And no, I don’t make any money off your click.

“Does Marilyn’s Spirit Haunt My Home? YES!!”

Probably the most daring of her social media posts, (and some have said unforgivable examples of clickbait), focus on stories about Marilyn Monroe haunting the home. She even goes so far as to say she heard a voice telling her how to apply her makeup. Again, Marilyn lived in over 50 homes and locations throughout her life, and she haunts this house that she rented for 130 days in 1952? Readers can just come to their own conclusions on this topic.

So has it all been a pack of lies? A scheme to profit off Marilyn Monroe? Now that you know the history, you can process and decide. Is she an Internet sensation or is it all just part of a master plan?